Kieran Maguire: Arsenal generating 'global exposure' as new deal struck
Arsenal are still a globally attractive commercial proposition despite their relative lack of success on the pitch in recent years.
That is the view of finance guru Kieran Maguire, speaking exclusively to Football Insider about the Gunners’ renewed sponsorship deal with Konami.
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But Maguire explains that their appeal to sponsors has endured.
“Despite the relative lack of success in recent years, Arsenal are still globally acknowledged,” he told Football Insider’s Adam Williams.
“They maybe are not on the same level as Man United or Liverpool in this regard, but they are still a brand that attracts a lot of eyeballs.
“The Amazon documentary has had very good views and download figures and they have had a very good start to the season off the back of that.
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